How to use Twitter even more efficiently for Schapelle?

It's plain simple. Always use the tag as followed:

#schapelle

This enables every twittering person to search after the tag "schapelle".
However #schapelle doesn't seem to be appearing a lot in the twitter-environment.

So, I suggest to add

#bali

which appears far more than #schapelle.

As a consequence people interested in Bali will see a tweet whenever a "Chapelle-twitterer" tweets.